London · Sushi · omakase
Kikuchi
SushiOmakaseEdomaeCounterFitzroviaJapaneseTraditionalHidden Gem
Hidden down a side street between Oxford Street and Tottenham Court Road, Kikuchi is one of London's most revered and discreet sushi counters, where Sapporo-born chef-owner Masayuki Kikuchi crafts a £130 omakase that quietly rivals the finest in the city.
- Price
- ¥¥¥¥
- Area
- Fitzrovia
- Since
- 1995
- Chef
- Masayuki Kikuchi
Plate № 370
About
Kikuchi has occupied its unassuming spot on Hanway Street for decades, operated by chef-owner Masayuki Kikuchi, who hails from Sapporo in Hokkaido, Japan. Open only for dinner, the restaurant offers an omakase menu at £130 per head alongside a full a la carte, executed by Kikuchi himself with minimal assistance. The restaurant is known for a deeply traditional approach to sushi — no fusion, no gimmicks — with seasonal fish of impeccable quality, precisely seasoned shari, and a focus on the craft of the itamae. The intimate counter is the ideal vantage point. Kikuchi is a cult destination for London's serious sushi community.
Neighborhood & visiting
Kikuchi sits in Fitzrovia, one of London's neighborhoods where authentic Japanese kitchens have taken root. The house does not publish an online booking link; call ahead to secure a seat, especially on weekends. Check the posted hours before you go — traditional sushi restaurants often close between service periods.
Why it's on Washoku Guide
- Chef-owner Masayuki Kikuchi from Sapporo — pure, uncompromising traditional omakase
- £130 omakase represents one of the best value/quality ratios in London fine sushi
- Decades of consistency in an era of rapid turnover — a true institution
- Intimate counter overlooking the chef — Hanway Street's best-kept secret
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Frequently asked
About Kikuchi
- Is Kikuchi an authentic sushi restaurant in London?
- Yes — Kikuchi is featured in Washoku Guide because it meets our authenticity standard for sushi in London: a kitchen grounded in Japanese technique, ingredients and preparation consistent with Japanese practice, and a focused sushi format.
- Where is Kikuchi located?
- Kikuchi is located at 14 Hanway Street, London W1T 1UD, London, UK in the Fitzrovia neighborhood.
- Do I need a reservation at Kikuchi?
- Kikuchi does not publish an online reservation link. Walk-ins may be possible, but for popular sushi restaurants in London we recommend calling ahead.
- What is the price range at Kikuchi?
- Kikuchi sits in the ¥¥¥¥ price range — typical for sushi of this format in London.
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