Madrid · Sushi · a la carte
Masa Naomi
Traditional Japanese sushi and sobaJapanese-ownedFounded 1974One of Spain's oldest Japanese restaurants
Masa Naomi is one of the oldest Japanese restaurants in Spain, founded in 1974 by Katsuo Hojo from Aizu, Fukushima, and now led by his son Masayoshi. It serves the kind of everyday Japanese food you would find in a good neighbourhood restaurant in Japan.
- Price
- ¥¥
- Area
- Tetuán
- Since
- 1974
- Chef
- Masayoshi Hojo
Plate № 69
About
Half a century of Japanese cuisine in Madrid: Masa Naomi was founded in 1974 by Katsuo Hojo, who came from Aizu in Fukushima prefecture and built one of the Spanish capital's most enduring Japanese institutions. Since Katsuo's passing in 2015, his son Masayoshi has continued the mission: to serve honest, traditional Japanese home cooking — soba, udon, miso soup, sashimi, nigiri — at prices that make genuine Japanese food accessible. The tatami-style low tables and sushi bar transport guests to a Japan far removed from modern omakase theatre. For those seeking the unpretentious soul of Japanese cooking rather than its gastronomy circuit, Masa Naomi remains irreplaceable.
Neighborhood & visiting
Masa Naomi sits in Tetuán, one of Madrid's neighborhoods where authentic Japanese kitchens have taken root. The house does not publish an online booking link; call ahead to secure a seat, especially on weekends. Check the posted hours before you go — traditional sushi restaurants often close between service periods.
Why it's on Washoku Guide
- One of the oldest Japanese restaurants in Spain, with a 50-year family history from Fukushima, Japan
- Honest, affordable Japanese home cooking: soba, udon, miso soup and hand-shaped nigiri
- Tatami-style seating and a sushi bar evoking a genuine neighbourhood restaurant in Japan
- Recommended by Turismo Madrid and ComerJapones for authentic everyday Japanese cuisine
Founded 1974 by Katsuo Hojo (Aizu, Fukushima). Continued by son Masayoshi. One of Spain's oldest Japanese restaurants.
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Frequently asked
About Masa Naomi
- Is Masa Naomi an authentic traditional japanese sushi and soba restaurant in Madrid?
- Yes — Masa Naomi is featured in Washoku Guide because it meets our authenticity standard for traditional japanese sushi and soba in Madrid: a kitchen grounded in Japanese technique, ingredients and preparation consistent with Japanese practice, and a focused sushi format.
- Where is Masa Naomi located?
- Masa Naomi is located at Calle de Ávila, 14, 28020 Madrid, Spain, Madrid, Spain in the Tetuán neighborhood.
- Do I need a reservation at Masa Naomi?
- Masa Naomi does not publish an online reservation link. Walk-ins may be possible, but for popular sushi restaurants in Madrid we recommend calling ahead.
- What is the price range at Masa Naomi?
- Masa Naomi sits in the ¥¥ price range — typical for traditional japanese sushi and soba of this format in Madrid.
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