Shanghai · Donburi · counter
Ebinoya 爱蝦乃家 えびのや
JapaneseTempuraTendonSobaChainCasual
Ebinoya (爱蝦乃家) is the Shanghai outpost of a popular Japanese tempura chain, serving freshly fried prawn, fish, eel, egg, and vegetable tempura sets from just ¥50. Three locations across Gubei, 1000 Trees, and Xintiandi replicate the counter-service format of the Japan originals.
- Price
- ¥
- Area
- Changning / Gubei, Putuo, Xuhui (3 locations)
- Owner
- Ebinoya Co., Ltd. (Japan)

Plate № 70
About
Ebinoya (えびのや) is a Japanese tempura specialist chain with multiple locations across Japan, known for its no-frills, high-turnover counter-service model and vending-machine ticket ordering. Its Shanghai debut at Arch Walk in Gubei — a neighbourhood with one of the city's largest Japanese expat communities — was followed by expansions to 1000 Trees and Xintiandi Plaza. The signature set (¥50) delivers a bowl of freshly fried shrimp, squid, white fish, egg, and vegetables over rice, prepared to order in the style of the Japan originals. Clear soup soba and cold soba are also available at minimal cost. The format, the flavours, and the efficiency are unmistakably Japanese.
Why it's on Washoku Guide
- A direct Japanese franchise chain — the format, recipes, and even the vending-machine ticket system come straight from Japan.
- A full tempura set meal costs ¥50, making it one of Shanghai's best-value authentic Japanese lunches.
- All tempura is fried fresh to order, in stark contrast to the pre-fried batches common at cheaper competitors.
- Three convenient locations — Gubei, 1000 Trees, and Xintiandi — mean it is accessible across multiple districts.
The Arch Walk location in Gubei is the original and most frequented by Japanese expats. Peak lunch queues move quickly thanks to the vending-machine ordering system. — Format: Counter-service tempura. Authenticity: Direct Shanghai franchise of Ebinoya (えびのや), a well-established Japanese tempura chain with numerous locations across Japan; vending-machine ticket ordering mirrors the Japanese shop format; all items fried fresh to order.
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