London · Izakaya · casual
Asakusa
IzakayaIzakayaJapaneseCamdenNW1AuthenticLong-runningNeighbourhoodYoshinori Hirayama
One of London's longest-running Japanese izakayas, Asakusa sits on Eversholt Street in Camden and has quietly served authentic Japanese home-cooking to a loyal local following for over three decades.
- Price
- ¥¥
- Area
- Camden
- Since
- 1991
- Owner
- Yoshinori Hirayama

Plate № 47
About
Founded in Camden in the early 1990s and directed by Yoshinori Hirayama, Asakusa is among London's most enduring Japanese restaurants — a small, unpretentious izakaya that has outlasted countless trendier rivals through the quality and consistency of its cooking. Located just steps from Mornington Crescent, the restaurant specialises in classic Japanese izakaya fare: yakitori, sashimi, hot pots, and seasonal daily specials. Its modest interior, Japanese-speaking staff, and loyal crowd of Japanese expats are the hallmarks of a genuinely authentic neighbourhood restaurant that has never needed to reinvent itself.
Why it's on Washoku Guide
- One of London's oldest surviving Japanese izakayas — open since the early 1990s
- Japanese-owned and -operated, with authentic izakaya cooking and daily specials
- Beloved local institution with a loyal Japanese expat following in Camden
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